The aha moment is the moment that customers see real value in what you are providing. Marketers try to bring
Category: Acquisition
One of the things that any internet marketer strives for is reducing the churn rate of their customers. You want
When looking at a conversion path, assigning sales to touch points is important to understand what actually contributed to the
Using Pop-Stores to Further Connect Stores that were traditionally online only such as Kylie CosmeticsĀ have opened up pop-up stores. This
When it comes to the coronavirus, things are rapidly changing, especially in the e-commerce world. According to Forbes: “The companies
A typical funnel goes from initial marketing technique which brings in prospects, through awareness and product evaluation the eventual goal