Nicholas Skeba

Skills

Marketing: SEO · CRM · Ahrefs · SEM · Ad Platforms (Facebook, Bing, Twitter, Google AdWords)

Tools: Jira · Asana · Microsoft Office (PowerPoint, Word, Excel, Teams) · Google Webmaster · SQL

Languages: English: Native · Spanish: Advanced (B2) · German: Advanced (C1)

Highlights

  • Personalized campaigns that led to 40% of customers revisiting
  • Increased referrals 60% through personalized follow ups
  • Increased engagement 30% through push alerts
  • Increased client acquisition 20% through email campaigns
  • Engaged customer signups 25% through re-marketing
  • Developed a program targeting new, repeat, and lapsed customers
  • Used SEO to increase traffic over 33%
  • Improved acquisition marketing strategies 40% using Facebook
  • Used a localization strategy to improve lead quality
  • Improved funnel to convert 34% more potential leads into customers
  • Setup a process to onboard customers

Leadership

Succeeeding in leadership roles

Soft Skills

Where I've worked in a team effectively

Marketing Strategy

From SEO to product management.

Growth Marketing

Experience in acquisition and growth

Display Marketing

Where I've worked in a team effectively

Email Marketing

Developing CRM strategies

Web Design

CMS: WordPress Design: Photoshop, Illustrator Development: HTML, Javascript, CSS

Skeba Digital

The homepage for my company Skeba Digital

CostBrain

Food costing software for restaurants

Hostel Website

Hostel located in Detroit, Michigan

Office Space

Office space located in a small Florida town

Content Creation

Tools: Microsoft Office Suite (Word, Powerpoint, Excel)

Certifications

· Amazon Ads · Google Ads · Google Analytics · Hootsuite · HubSpot · Optimizely · Scrum Product Owner (PSPO)
· Salesforce (In Progress) · SEMrush · Shopify · SQL Data Analytics · Tableau · UX Design