Anyone who works in digital marketing uses KPIs, also known as key performance indicators. Put simply, a KPI helps you. . .
I passed the PSPO I, Professional Scrum Product Owner exam and wanted to share my preparation techniques with others. Taking. . .
We’ve all heard that data is the new digital gold. Companies like Amazon, Google, and even your local flower shop. . .
Optimizing brand campaign creation and reporting for Paid Social campaigns Brand campaigns promote a focused effort that guides consumers towards. . .
How I A/B test and Experiment to Optimize Campaigns I’m certified in Optimizely which is a great A/B testing tool.I. . .
One of the things you should be paying attention to, but may not be, is your website url. When it. . .